Walter Communications helps designers and planners of the built environment shape an intentional reputation through communications. We focus on the ideas that inform our clients' work rather than the work itself. This unique approach leverages research, innovations, insights, deep expertise, and strong opinions to demonstrate thought leadership and illuminate the thinking behind the beautiful images of the firm’s portfolio. Founded by Amanda Walter in 2010, Walter Communications has evolved into a virtual practice with accomplished, specialized consultants who collaborate to deliver value to our clients through top-tier services.


Amanda Walter

Communications and Social Media Strategist, Content Director

Founder of Walter Communications, Amanda Walter is a communications strategist who works exclusively with architects and related design and planning professions. For almost a decade Amanda worked in house. At AECOM, Amanda ran media relations across the enterprise, and before that at EDAW, she built and drove the firm’s global communications and publishing program. Amanda is the co-author of the acclaimed book Social Media in Action: Comprehensive Guide for Architecture, Engineering, Planning and Environmental Consulting Firms (2012 Watermelon Books). She served on the Board of Regents for the California Architecture Foundation and currently sits on the Board of Directors for Sustainable Lafayette. Amanda regularly lectures at A/E professional organization events and her articles have been published in Architect’s Newspaper, Metropolis POV, Design Intelligence, Landscape Urbanism, The Zweig Letter and a variety of industry blogs.


Kira Gould

Strategist, Writer, Public Relations

Kira served as Director of Communications for William McDonough + Partners (30 people, two offices) for nearly nine years and as Communications Manager for Gould Evans (200+ people, eight offices) for eight years, before which she was Managing Editor at Metropolis magazine (for which she is now a Contributing Editor). She has served as chair of the AIA Committee on the Environment. She maintains relationships with mainstream and design trade staff and freelancers worldwide (including with architectural critics as well as editors at Huffington Post, Huff Post Green, The Guardian, Inhabitat, and many more). She is in touch with many organizations (such as the Ellen MacArthur Foundation, Biomimicry 3.8, Lumina/Katalytix, and others). Her focus is on strategic communications and thought leadership as well content development and placement. She is passionate about design as an agent for positive change with sustainability and equity as key levers.


Julie SCHMIT

Writer

Julie is an experienced, award-winning reporter and editor, formerly with USA TODAY. She has covered economics, real estate, food safety, energy and technology. Julie was a foreign correspondent based in Hong Kong and then the San Francisco bureau chief. Her 2011 work was nominated for a Pulitzer Prize. Julie was selected to join the Squaw Valley Community of Writers for nonfiction and her freelance work has appeared in National Geographic online and other outlets.


Michelle Slade

Publicist, Account Manager

Michelle excels in developing targeted messages and stories, and positioning and pitching them to media both domestically and overseas. She has worked in real estate development, architecture and design, biotechnology, environmental business, and event management, to outdoor recreation and the marine industry. In December 2015, fulfilling her passion for architecture and design, Michelle completed the Interior Design and Interior Architecture program at UC Berkeley Extension. Michelle also writes a regular sailing column for the San Francisco-Bay Area newspaper the Marin Independent Journal.


Holly Berkley

Social Media Marketing

Holly Berkley is an author, educator and professional internet marketing consultant focused on helping all size businesses increase online sales, strengthen their overall brand, and dramatically boost web site traffic through proven online marketing concepts.


Eunice Park

Social Media Manager, Writer

Eunice Park is a communications consultant and former journalist who has worked for AECOM, Los Angeles Times and Newsday. She lives in the Bay Area with her husband and two kids.